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Alexa rank = 1 Similarweb rank = 1 was developed by Sergey Brin and Larry Page in September 1998. Company provide thousand of products and services like email, Google , Google Search, Google Drive, Chrome, Youtube, Blogger, Android.Pagerank and link building is most popular algorithm provided by Google.Company revenue = .4 billion | Operating income = .3 billion | Net income = .6 billion | Total assets = billion | Total equity = .89 billion | Total employees = 5,432.
Yahoo provides Sports information, news, Music, Videos, finance, messenger, mail, maps.
The company reported 96% revenue was derived from its advertising programs. In June 2017 Google fined a record 2.7 billion us dollar by the EU for manipulating search results. Alexa rank = 28 Similarweb rank = 52 developed by microsoft in June 2009.
Using Google you can search images, videos, news, maps. EU team say google had 'abused its dominant position by systematically favoring' it own shopping comparison service. Bing offering three column display format first column for traditional search results, second column shows structured data and in third column data shows provides from twitter and facebook.
Yahoo was the front page of the web for new generation internet users and all services attract over 1 billion users but in 2016 company sell core business to Verizon Communications for .8 billion.
Yahoo lost popularity in search market i think this company not focus on search engine marketing.
Yahoo offer communication services like messenger and mail, yahoo mail service offer 10Gb storage.